Hillcrest Business Association
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Hillcrest Business Association

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    • Clean and Safe
    • Open House
    • Subscription Services
    • Sign up for our emails
  • Economic Development/
    • Press Room
    • Leadership
    • Mural Alley
    • Bicycle oriented business
    • Hillcrest Renaissance
    • Community Foundation
    • LGBT Cultural District
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    • Board and Staff
    • RFQs and Contracts
    • Documents
    • Elections
    • Feedback
  • Partnerships/
  • Sign InMy Account
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Hillcrest Business Association

Paver Donor Program

Hillcrest Business Association

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Pride Plaza Donor Paver Program

Buy a part of History and have your name at the Promenade forever!

The Normal Street Promenade and Pride Plaza construction has begun and in 2026 Hillcrest’s new public plaza will be available for everyone to use and enjoy. You can be part of his historic plaza and have your name engraved in stone in perpetuity. Donor pavers are available for purchase with several options including paver size, location, and sponsorship for a community leader.

Sale of the pavers will be used to cover things that are not in the construction budget such as cafe style seating, gardening services, equipment, and replacement of softscape elements such as shade structures and banners. The funds will also kick start the management and operations of the Promenade through the creation of the Friends of the Promenade nonprofit. The City and SANDAG have budgeted no money for the ongoing maintenance of Pride Plaza so it’s up to us. All donations to the Normal Street Promenade are tax deductible.

Select the paver option you’d like to purchase below relative to the location of the flag. Once you select the area you’d like to purchase, you’ll be able to select the size and number of tiles you’d like to purchase.

Allowable symbols include: The ampersand “&”, Star of David, Cross, “=” symbol, “+” symbol, Five Point Star, Heart, Paw Print, Crescent and Star. The following symbols are not permitted: “@”, "#”, ”$”, asterisk “*”.

paver v2.jpg
Paver Sponsorship outer circle
from $250.00
paver v2.jpg
Paver Sponsorship inner circle
from $500.00
  • Services/
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    • Hillcrest Renaissance
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    • RFQs and Contracts
    • Documents
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Hillcrest Business Association

Tell us what you think!

The Hillcrest Business Association is here to help our members. Please reach out if you have concerns or questions to info@hillcrestbia.org or 619-299-3330


Benjamin Nicholls, Executive Director

Special Events
Valerie Le Page, Special Event Manager
Natalie Starr, Marketing Coordinator

Custodial Team
Marcel Brown (chief)
Roberto Arizaga
Rolnaldo Lopez-Busta
Laura Harvey
Napoleon Patacsil
Yensi Ferrufino

This is the official page of the Hillcrest Business Association. CityFest, Taste of Hillcrest, Hillcrest Taste ‘n Tinis, Pride of Hillcrest Block Party, Hillcrest Sunday Funday, Shop Hillcrest for the Holidays, Fabulous Hillcrest, the Hillcrest Farmers Market, the Hillcrest Sign logo, and all related marks are intellectual property of the Hillcrest Business Association. Nightmare on Normal Street and the San Diego Pride flame logo are used with consent of the owners. Communications to and from the Hillcrest Business Association may be viewed by third parties. Impersonating or co-oping these resources online or via email is illegal and instances will be referred to the SDPD and FBI. Powered by Squarespace.